Privacy Policy

This Privacy Policy explains how Elite Advisory Real Estate Management - LLC SPC ("Elite Advisory", "we", "us" or "our") collects, uses, shares and protects personal information when you visit our website, contact us or use our real estate services in Abu Dhabi, Dubai and across the United Arab Emirates. We handle personal information in accordance with the applicable laws of the United Arab Emirates.

Please read this policy carefully. If you have any questions, you can reach us using the details in section 13.

1. Scope of this policy

This policy applies to information we collect:

• on this website, including through its enquiry, viewing-request, valuation, contact, newsletter and careers forms;
• in email, WhatsApp, telephone and other electronic messages between you and us; and
• through third-party services connected to our website — such as messaging, mapping, advertising or analytics tools — where we use them.

It does not apply to information collected offline or by any other means, or to information collected by third parties, including websites and services you reach through links on our website. Those have their own privacy policies.

2. Your consent

By using our website or providing your personal information to us, you acknowledge that you have read this policy and consent to the collection and use of your information as it describes. If you do not agree, please do not use our website or submit your information to us.

This policy may change from time to time (see section 12). Your continued use of our website after we publish changes means you accept them.

3. Information we collect

We collect several types of information from and about visitors to our website and clients of our services, including:

• Information that identifies you, such as your name, postal or residential address, email address and telephone number;
• Identification and transaction details where they are needed to complete a sale, lease or management agreement or to meet a legal requirement — for example passport or Emirates ID details and the reference numbers of the property concerned;
• Information about your requirements, such as preferred communities, property type, budget and timing, and anything else you tell us in your messages;
• Information that does not identify you directly, such as general preferences you share with us; and
• Technical information about your internet connection, the device and browser you use, and how you use our website.

4. How we collect information

We collect information:

• directly from you, when you provide it to us;
• automatically, as you navigate our website — including usage details, IP addresses and information collected through cookies and similar technologies; and
• from third parties, such as our business partners and others involved in a transaction — for example property owners, developers and other brokers.

5. Information you provide to us

The information you provide to us may include:

• information you enter in forms on our website — property enquiries, viewing and valuation requests, contact messages and newsletter sign-ups;
• job applications submitted through our careers page, including your CV and cover note;
• records and copies of your correspondence with us, including email addresses and phone numbers;
• details of the transactions and services we carry out for you — such as purchases, sales, leases and property management — and the documents needed to complete them; and
• your property searches and preferences on our website.

6. Usage details, IP addresses, cookies and other technologies

As you use our website, we and our service providers may automatically collect details of your visits — such as the pages you view, the site that referred you, and the date and time of your visit — and information about your device and connection, including your IP address, browser type and operating system. We use this information to operate our website, keep it secure and understand how it is used so we can improve it.

The technologies we may use include:

• Cookies and local storage — small files or data stored on your device. You can set your browser to refuse cookies, but some parts of our website may then not work as intended.
• Web beacons — small electronic files (also called pixels) in pages or emails that let us count visitors and see whether a message has been opened.

Our website also relies on services provided by third parties, such as web fonts supplied by Google and our WhatsApp chat link. When you use our website or choose to open these services, their providers may receive technical information such as your IP address, under their own privacy policies.

7. How we use your information

We use the information we collect about you, including personal information:

• to present our website and its contents to you, and to improve it;
• to respond to your enquiries and viewing requests, and to provide the services you ask us for — buying, selling, leasing, property management and investment advisory;
• to match you with properties and opportunities that suit your requirements;
• to carry out our obligations and enforce our rights under any agreement between you and us, including invoicing, rent collection and statements for property owners;
• to notify you about changes to our website or our services;
• to consider applications for positions with us;
• to comply with our legal and regulatory obligations, including property and tenancy registration requirements and anti-money-laundering checks; and
• with your consent, to send you market updates, newsletters and information about properties and services we think may interest you.

8. Disclosure of your information

We do not sell your personal information. We may disclose it:

• to our affiliated companies, where applicable;
• to contractors, service providers and other third parties that support our business — such as IT and hosting providers, valuers, conveyancers and maintenance contractors — who must keep it confidential and use it only for the purposes for which we disclose it;
• to the other parties to a transaction you ask us to handle — for example a buyer, seller, landlord, tenant or developer and their representatives — and to the government authorities and registration systems involved in completing it;
• to a buyer or other successor in the event of a merger, restructuring or sale of some or all of our business or assets;
• to comply with any court order, law or legal process, including requests from government or regulatory authorities;
• where we believe it is necessary to protect the rights, property or safety of Elite Advisory, our clients or others, including exchanging information with other organisations for fraud protection and credit-risk reduction; and
• for any other purpose with your consent.

9. Your choices

You can choose how the information you provide to us is used:

• Cookies — you can set your browser to refuse all or some cookies, or to alert you when cookies are being sent. Some parts of our website may not work properly if you do.
• Marketing messages — you can opt out of newsletters and promotional messages at any time using the unsubscribe link in our emails or by contacting us (see section 13). We may still contact you about an enquiry, transaction or service you have with us.

10. Accessing and correcting your information

You may ask to review, correct, update or delete the personal information you have provided to us by contacting us at Info@eliteadvisory.ae or on +971 2 681 9020. We may need to verify your identity before acting on your request.

We may be unable to change or delete information where doing so would breach a law or legal requirement — for example records we must keep for a completed transaction or for anti-money-laundering purposes — or would make the information incorrect.

11. Data security

We use measures designed to protect your personal information from accidental loss and from unauthorised access, use, alteration and disclosure. These include encrypted connections for information sent through our website, secure hosting, and limiting access to the members of our team who need it. We keep personal information only for as long as it is needed for the purposes described in this policy or as required by law.

No transmission of information over the internet is completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of information sent to our website, and any transmission is at your own risk. Where we have given you (or you have chosen) a password for any part of our services, you are responsible for keeping it confidential.

12. Changes to this policy

We may update this policy from time to time. Changes will be posted on this page with an updated "Last updated" date, and where we make material changes to how we treat your personal information we will also highlight them on our website. Please check this page periodically for updates.

13. Contact information

To ask a question about this policy or our privacy practices, or to make a request about your personal information, please contact us: